Breaking 19:00 Love Brand | Shell among consumers’ favorite brands 18:00 Turkish foundation delivers food aid to 8,250 families in Somalia 17:30 Türkiye closely monitors US operations in Syria and Iraq, ministry says 17:00 Nearly 7,700 deaths and disappearances recorded on migration routes in 2025 16:30 Ryanair expands connectivity between Spain and Morocco for summer 2026 16:00 Gaming industry backlash intensifies over use of AI in development 16:00 Belgium to receive first NASAMS air defense system in 2027 15:51 Russia and Belarus pledge joint response to threats from ‘unfriendly countries’ 15:50 Stellar Blade director criticized over alleged AI image celebrating new Evangelion project 15:31 Ukraine and US press Geneva talks on peace and reconstruction after mass Russian strikes 15:30 US signals readiness for diplomatic talks with North Korea 15:25 Love Brand | El Fad Hassan among the favorite personalities of 2025 15:20 Microrobot swarms use spinning flows to move massive objects 15:15 Mediawan shareholders’ hearing canceled as Xavier Niel misses parliamentary inquiry 15:13 Puma pins hopes on $260 Hyrox sneaker amid deeper corporate losses 15:00 Denmark calls early parliamentary elections for March 24 14:51 DigiSchool advances inclusive and innovative digital education in Morocco 14:50 Ivory Coast advances cocoa mid-crop and cuts farmer prices amid surplus shock 14:32 Imagination and virtual enterprise training reshape youth employability 14:30 Türkiye-Italy UAV partnership approaches first production milestone 14:00 Türkiye’s exports reach $20.3 billion in January despite annual decline 13:52 Louvre chief quits after jewel heist and mounting museum scandals 13:50 BlackRock highlights rare yield window in Japan’s bond market 13:41 St. Francis of Assisi’s bones go on display for first time 13:30 Türkiye extends condolences to Brazil after deadly floods in Minas Gerais 13:26 Archaeologists unearth 1,000-year-old tomb revealing pre-Hispanic elite in Panama 13:20 Invasive species, drought, and climate shocks put global water security at risk 13:00 Czech Republic calls for EU debate on future of temporary protection for Ukrainians 12:50 Nvidia's record quarter fails to excite Wall Street 12:30 Seven tonnes of cannabis case in Paris: former anti-drug chief and detained informant face justice 12:20 Geneva talks press ahead as Russia batters Ukraine with night strikes 12:00 Psg fans show support for Achraf Hakimi at Parc des Princes 11:57 Women entrepreneurs spearhead local equality drive in Villejuif 11:20 Climate change drives deadlier Mediterranean winter storms 10:50 African nations accelerate shift from US dollar amid tariff turmoil 10:20 Russia and Iran cut crude prices as China becomes last major buyer 09:50 Middle East crude shipments push oil tanker rates to six-year high amid U.S.-Iran tensions 09:20 Scientists engineer bacteria to destroy cancer from within 08:50 Photons in optical circuits replicate brain-like memory behavior 08:20 UN carbon market issues first credits under Paris Agreement 07:50 Ray Dalio warns investors as global order enters era of instability 07:20 Stellantis reports €22.3 billion loss as electric shift reversal weighs heavily 07:00 Hezbollah warns of red line over Iran’s supreme leader as war risks grow

Keywords: Marketing


Decoding Gen Z's Social Media Obsession: Insights from Morocco's Digitally-Native Youth

In the dominant realm of social media, a recent study exploring the habits and preferences of Morocco's tech-savvy Generation Z has unearthed intriguing insights. Conducted by OpinionWay Maroc and Saga Communication, the "Maroc Connecté: tendances de la GEN Z sur les réseaux sociaux"......

Mosaic Communication: Double Accolades for Creative Campaigns and Event Excellence

Casablanca, Morocco - Mosaic Communication, a leading communications agency, received dual honors, clinching two prestigious "Etoiles" at the 7th edition of "Les Impériales", an esteemed annual awards gala uniting Morocco's advertising and marketing sectors. The agency's......

Optimum Marketing Group Continues its Winning Streak with an Innovative Digital Campaign

Optimum Marketing Group has achieved yet another milestone in its illustrious journey, securing its fifth consecutive award for groundbreaking creativity. Following a double triumph at the African Cristal Festival in December 2023, Optimum maintains its winning streak with another accolade at 'Les......

The Growing Significance of Data in Moroccan Companies' Marketing Strategies: Insights from the 7th Edition of 'Les Impériales 2024'

In the vibrant world of Moroccan marketing, a fundamental truth shines brightly: data is now the undisputed cornerstone of companies' marketing strategies. During the prestigious 7th edition of the Imperials 2024, which ignited the city of Casablanca from February 12th to 16th under the theme "The......

Celebrating Creativity and Excellence: Highlights from the 2024 Impériales Awards

The curtain fell on the highly anticipated 7th edition of "Les Impériales" annual gathering in Casablanca, celebrating marketing and advertising excellence in Morocco. The glitzy event saw several prizes and tributes handed out, shining a light on the talent and innovation of Moroccan......

The Moroccan Identity Takes Center Stage at Les Impériales 2024

Casablanca is currently home to the 7th edition of Les Impériales, Morocco’s premier marketing and communications event. Running from February 13th to the 16th under the theme “THE MOROCCAN ID – INSPIRE. CREATE. EMPOWER,” this year's Impériales invites deep reflection......

Casablanca Set to Shine at LOVE BRAND Evening: Celebrating Moroccan Market Leaders

Casablanca is gearing up to sparkle under the spotlight of the LOVE BRAND Evening, a flagship event of Les Impériales. This soirée promises to be a celebration of brands and personalities that have successfully captured the attention of Moroccans, as unveiled by Imperium's study based......

Les Impériales 2024: Insightful Discussions and Reflections on February 14th

Les Impériales 2024 will host a thought-provoking program on February 14th, 2024, exploring the latest trends in marketing, advertising, media, and more with industry experts.  Starting at 9 at 9:00 AM, the workshop "Understanding Customer Experience and Conversion Optimization in the......

The Art of Humor: Crafting Comedic Brilliance for TikTok

TikTok reverberates with laughter, establishing itself as a kingdom of comedy. Hashtags such as #funny and #comedy have amassed a staggering six trillion views, highlighting users' insatiable appetite for humor on this platform. The unique formats and trends on TikTok shape a distinct humor ecosystem......

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