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Keywords: Marketing
The curtain fell on the highly anticipated 7th edition of "Les Impériales" annual gathering in Casablanca, celebrating marketing and advertising excellence in Morocco. The glitzy event saw several prizes and tributes handed out, shining a light on the talent and innovation of Moroccan......
Casablanca is currently home to the 7th edition of Les Impériales, Morocco’s premier marketing and communications event. Running from February 13th to the 16th under the theme “THE MOROCCAN ID – INSPIRE. CREATE. EMPOWER,” this year's Impériales invites deep reflection......
Casablanca is gearing up to sparkle under the spotlight of the LOVE BRAND Evening, a flagship event of Les Impériales. This soirée promises to be a celebration of brands and personalities that have successfully captured the attention of Moroccans, as unveiled by Imperium's study based......
Les Impériales 2024 will host a thought-provoking program on February 14th, 2024, exploring the latest trends in marketing, advertising, media, and more with industry experts. Starting at 9 at 9:00 AM, the workshop "Understanding Customer Experience and Conversion Optimization in the......
TikTok reverberates with laughter, establishing itself as a kingdom of comedy. Hashtags such as #funny and #comedy have amassed a staggering six trillion views, highlighting users' insatiable appetite for humor on this platform. The unique formats and trends on TikTok shape a distinct humor ecosystem......
Experts convened in Meknes last month to discuss opportunities for reinvigorating the tourism industry in Morocco's historically significant yet underappreciated capital city. The Meknes Business Event, held in January 2024, provided a platform for industry leaders and entrepreneurs to exchange ideas......
The video-sharing app TikTok has unexpectedly emerged as a formidable competitor to traditional search engines such as Google and Bing. Recent research indicates that a significant number of consumers, particularly from younger generations, now prefer TikTok as their primary source for online information......
Burger King has once again showcased its prowess in captivating audiences through impactful advertising campaigns, revealing its latest gem on social media platforms. In a move that echoes the brand's commitment to creativity, the fast-food giant has unveiled the "Hangover Whopper," targeting......
Casablanca is gearing up to host Les Impériales 2024, the flagship event of the year for professionals in communication, marketing, media, digital, events, and studies. From February 12 to 16, 2024, this unmissable gathering promises to inspire, create, and position its participants at the forefront......
