Keywords: Industry
The disruptive impact of COVID-19 has heralded a new era characterized by virtual connectivity and digital prowess. Heuda Farah Guessous and Jalal Benbrahim, the innovative minds behind FoodEshow, recognized the potential of harnessing these virtual capabilities to revolutionize traditional models of......
The seventh edition of Les Impériales concluded recently in Casablanca, culminating another impactful event celebrating Moroccan identity, talent, and enterprise. With a record-breaking 275 communications industry professionals in attendance, this year's gathering explored the theme "THE......
From February 14-16, Casablanca will host Les Impériales 2024, a major event for the advertising industry in Morocco. Under the theme "THE MOROCCAN ID - INSPIRE. CREATE. EMPOWER", this seventh edition aims to celebrate Moroccan identity in all its facets, from historical roots to contemporary......
The 7th edition of the acclaimed Les Impériales 2024 continues to garner praise and accolades, this time from Noureddine Ayouch, founder and president of the Shams Publicité agency. Ayouch, an iconic figure in Morocco's advertising world, expressed his admiration for this prestigious......
Casablanca is currently hosting the most anticipated media event of the year: Les Impériales 2024. With the overarching theme of “THE MOROCCAN ID – INSPIRE. CREATE. EMPOWER,” this internationally renowned event promises profound reflection on Moroccan identity and its impact......
The flagship annual event of the communications, advertising, and media ecosystem, the Impériales 2024, has opened its doors for a week of debates and reflections on Moroccan identity and the challenges of contemporary communication. Under the High Patronage of His Majesty King Mohammed VI, this......
The seventh annual Les Impériales event, the advertising and communications industry's largest competition, kicked off this week with an unprecedented surge in participation from across the sector. Anouar Sabri, the event president, highlighted the remarkable enthusiasm surrounding this year's......
Morocco has asserted its prominence among the world's foremost fruit producers this month at the 31st Fruit Logistica Fair in Berlin, held from February 7-9. The country's delegation, representing over 20 years of participation in this premier international event, highlighted Morocco's agricultural......
The Moroccan government has recently sanctioned the expansion of the Kenitra export processing zone in response to burgeoning investor interest in the region. In an announcement made on Thursday, following a meeting presided over by Prime Minister Aziz Akhannouch, the government disclosed plans to augment......
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