- 13:25UN Chief Highlights Morocco's Sahara Initiative for Sahel Economic Integration
- 13:15Kamala Harris Targets Disenchanted Republicans in Key Battleground States Ahead of Election
- 13:00Morocco Bolsters Maritime Influence with IMO Council Vice-Presidency
- 12:45King Charles III's Australian Visit: A Royal Encounter Amidst Growing Republican Sentiments
- 12:25Moroccan Buyers Surge to Second Place in Spanish Property Market
- 12:05Kamala Harris Highlights Trump's Campaign Fatigue in New Attack Ad
- 11:40Stellantis Shifts Gears: Morocco's Automotive Boom Raises Questions for European Manufacturing
- 11:25Elon Musk Increases Financial Incentive for Petition Supporting Constitutional Rights
- 11:15Morocco's Human Rights Council Pushes for Enhanced Protections in Strike Legislation
Follow us on Facebook
Les Impériales 2024: Exploring Moroccan Identity and Contemporary Communication Challenges
The flagship annual event of the communications, advertising, and media ecosystem, the Impériales 2024, has opened its doors for a week of debates and reflections on Moroccan identity and the challenges of contemporary communication. Under the High Patronage of His Majesty King Mohammed VI, this 7th edition runs from February 12th to 16th, under the theme "The Moroccan ID – Inspire. Create. Empower."
Les Impériales are an essential gathering for professionals in the communication industry and related stakeholders, providing a platform to discuss challenges and opportunities in an ever-evolving world. This year, discussions focus on Moroccan identity, its roots, strengths, and inspirational power.
Anouar Sabri, President of Les Impériales Association, emphasized the significance of this event in the Moroccan professional landscape. "Les Impériales symbolize excellence and innovation in the field of communication. This edition will explore how the communication industry can leverage Moroccan identity to propose innovative solutions and address future challenges."
Mr. Sabri also highlighted the importance of nation branding in the contemporary context, while addressing the growing impact of artificial intelligence on the communication sector, thus encouraging national reflection on this technological advancement.
Attendees of Les Impériales will have the chance to participate in debates led by national and international experts, join conferences discussing the latest trends in communication and marketing, and explore the most recent innovations in the field.
Ultimately, Les Impériales 2024 promise to be a dynamic and enriching event, offering communication professionals a unique platform to exchange ideas, share knowledge, and explore new opportunities in an ever-changing world.