Keywords: STRATEGY
Morocco's transition toward digital payment methods has gained significant momentum, as evidenced by the substantial rise in mobile payments throughout 2022. This trend, indicating a departure from the nation's traditionally cash-focused culture, was highlighted in the third annual National Financial......
The Moroccan National Tourist Office (ONMT) is strategically placing football at the forefront of its promotional efforts, recognizing its potential as a catalyst for enhancing Morocco's global appeal as a destination. This announcement came during the annual forum of the French Union of Tour Operating......
The Spanish MPG group, a leader in maritime transport, logistics, and project cargo handling, has announced the opening of two branches in Casablanca and Tangier. "The decision to establish in Morocco was not taken randomly. The choice of Casablanca and Tangier responds to their strategic geographical......
The Compagnie de Transports au Maroc (CTM) has announced the acquisition of the majority stake of Bank Of Africa in the maritime transportation company Africa Morocco Link (AML). The effective completion of the operation is subject to obtaining approvals from the competent authorities. The transaction......
AtlantaSanad Assurance has just obtained the renewal of the ISO 9001 Version 2015 quality certification for its Bancassurance activity. Issued following an audit by the BUREAU VERITAS firm (accredited by COFRAC), the certification was renewed with no deviations from all the requirements of the standard,......
Amidst the backdrop of the COVID-19 pandemic, the Ukraine crisis, and mounting regional discord, the Kingdom of Morocco has adeptly steered its course through the choppy seas of international relations, leveraging a foreign policy deeply rooted in modern non-alignment. As the specter of uncertainty looms......
In the vibrant world of Moroccan marketing, a fundamental truth shines brightly: data is now the undisputed cornerstone of companies' marketing strategies. During the prestigious 7th edition of the Imperials 2024, which ignited the city of Casablanca from February 12th to 16th under the theme "The......
Prime Minister Aziz Akhannouch declared Morocco's commitment to a comprehensive digital transformation across its sectors and public institutions, citing it as vital for fostering economic and social progress. Addressing the inaugural session of the National Digital Development Commission in Rabat,......
Rabat - A solemn atmosphere filled the conference room as Transportation Minister Mohamed Abdel Jalil addressed the Administrative Council of Morocco's National Road Safety Agency last Friday. Revealing the latest statistics on traffic accidents, a troubling trend emerged: fatalities on the country's......
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