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Keywords: STRATEGY
In a field often dominated by historical and political narratives, Une Nation en Mouvement: La Fabrique Organisationnelle de la Marche Verte (A Nation in Motion: The Organizational Fabric of the Green March) stands out as a rigorous and forward-thinking exploration of how Morocco’s Green March......
The General Directorate of National Security (DGSN) in Morocco has announced significant leadership changes as part of its strategy to improve the efficiency and productivity of its police force. Abdellatif Hammouchi, head of the DGSN, revealed the appointments today, marking a new chapter in security......
The public housing and urban development holding, Al Omrane, is embarking on an extensive modernization of its commercial and marketing functions. This initiative aims to optimize customer acquisition, retention, and debt recovery while establishing a cohesive brand architecture and a more efficient......
OpenAI used its DevDay event on Monday to present a strategic vision for transforming ChatGPT from a popular consumer tool into a platform designed for businesses and everyday digital life. The plan includes new developer tools that enable apps to run directly within ChatGPT, pilot partnerships with......
Artificial intelligence promises to revolutionize healthcare by enabling faster diagnoses and personalized patient care. Yet turning that promise into tangible results proves far more challenging, as recent research by Dr. Ahmed Zahlan, a PhD graduate from the Africa Business School at UM6P, demonstrates. Dr.......
His Majesty King Mohammed VI formally opened the fifth and final legislative session of Morocco’s 11th Parliament on Friday, accompanied by Crown Prince Moulay El Hassan and Prince Moulay Rachid. In his speech, the King emphasized the importance of achieving equitable growth, fostering local development,......
Former French Minister of Economy, Industrial Renewal, and Digital Affairs Arnaud Montebourg called for stronger strategic partnerships between France and Morocco, highlighting their shared history, mutual interests, and potential to shape a “winning North-South strategy.” Speaking at a debate......
Russia has entered what analysts describe as “Phase 0” of preparations for a potential future conflict with NATO, intensifying hybrid attacks that include drone incursions, sabotage, and electronic warfare across Europe, according to a new assessment by the Institute for the Study of War......
Once considered a mere transit hub for African migrants heading to Europe, Morocco has emerged as a central player in the European Union’s external migration policy, blending diplomacy, security, and influence across the Mediterranean. Morocco as Europe’s border enforcer Morocco’s......
