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Moroccan Fruit and Vegetable Exports Navigate a Labyrinth of Challenges

The Moroccan fruit and vegetable season has drawn to a close, marking the end of a remarkably turbulent period. This season has been defined by increasingly unpredictable and chaotic conditions that have tested Moroccan exporters to their limits. A complex panorama unfolds. Producers and exporters have......

Moroccan Produce Sector Navigates Turbulent Season with Mixed Results

As the early Moroccan fruit and vegetable season draws to a close, industry insiders report a complex landscape of challenges and opportunities that have shaped this year's export performance. Despite facing numerous obstacles, including European farmer strikes, unpredictable weather patterns, and......

Zagora's Thirsty Pursuit: When Watermelon Cultivation Drains Resources

In a region grappling with severe drought, the continued cultivation of red watermelons in Zagora heightens the risk of water stress, raising concerns about the depletion of the area's precious water resources. The watermelon crop, known for its insatiable thirst, threatens the permanent availability......

Louis Vuitton's Watermelon T-Shirt: Fashion Statement or Political Misstep?

In the realm of high fashion, even the simplest design choices can spark intense controversy. Louis Vuitton, the renowned French luxury brand, has found itself at the center of a storm with the release of an $820 white cotton jersey T-shirt featuring a watermelon motif as part of its spring-summer 2024......