In the face of a crippling economic crisis and the erosion of purchasing power, a disturbing trend has emerged among automotive companies in Morocco. Prominent players such as Auto Hall Maroc, Renault Maroc, Dacia, and Peugeot have adopted pricing strategies that can only be described as cynically exploitative. These......
Centrale Automobile Chérifienne (CAC), the official importer in Morocco for prestigious brands such as Volkswagen, Audi, ŠKODA, Porsche, Bentley, SEAT, and CUPRA, reaffirms its commitment to excellence and innovation in the automotive sector. Since its founding in 1929, the CAC has tirelessly......
Detroit, May 7— Ford Motor Company has announced a price increase for three of its vehicle models manufactured in Mexico, effective from May 2. This move makes Ford one of the first major automakers to raise prices in response to new tariffs imposed by U.S. President Donald Trump. According to......
Stellantis, the multinational company behind brands such as Jeep, Ram, Opel, and Dodge, has suspended its 2025 financial forecast due to rising concerns over shifting tariff regulations. Despite reporting a 14% year-on-year decline in revenue for the first quarter falling to €35.8 billion ($40.7......
The looming auto tariffs imposed by U.S. President Donald Trump are driving a surge in car sales in Detroit, as consumers rush to buy vehicles before potential price hikes. Jerry Chen, who recently purchased a Toyota Highlander with his family, is among those who decided to buy sooner than planned, fearing......
Morocco is charting a course toward a greener and more autonomous automotive future. The Moroccan automotive industry, backed by public authorities, is undergoing a profound transformation with ambitious goals for local integration and the production of electric vehicle batteries. At the eighth edition......
In a significant move for Morocco's electric vehicle (EV) landscape, Chinese manufacturer Zeekr has officially entered the market through a strategic alliance with Tractafric Motors Morocco. Established in 2021 by Geely Holding Group, Zeekr is introducing two premium electric models to meet the rising......
Morocco is advancing its robust automotive industry, which consistently attracts global industry leaders. Recently, a coalition of Moroccan institutions, including key ministries and employment agencies, signed two agreements aimed at enhancing the sector through employment and training initiatives. The......
Tesla’s plans to import components from China for its new Cybercab and Semi electric truck models have been put on hold due to rising tariffs imposed by former President Donald Trump, according to a source familiar with the matter. These tariffs, introduced as part of an ongoing trade war with......
Nissan is set to reduce production of its top-selling U.S. model, the Rogue SUV, at its Kyushu plant in Japan between May and July, according to an informed source. This move comes as the company adjusts to the impact of new U.S. import tariffs, following President Donald Trump’s decision to impose......
Tesla has officially announced its establishment in Morocco, marking the company’s first African factory in the free zone of Kénitra, near the Tanger Med port. This strategic project, previously kept under wraps, is valued at $5 billion and is expected to create around 25,000 jobs, with......
The Moroccan automotive market welcomes an exceptional sedan: the Geely Emgrand, a model that subtly combines stately design, interior comfort, and advanced safety features. Unveiled by the Chinese manufacturer Geely, this newcomer stands out with its meticulously crafted offering aimed at customers......
In a significant milestone for the electric vehicle (EV) industry, Chinese automaker BYD has overtaken its American rival Tesla in revenue for the year 2024. Reporting an impressive revenue of $107.2 billion, BYD has outpaced Tesla, which announced earnings of $97.7 billion. This pivotal moment marks......
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