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Keywords: Tourism


Marrakech Sets Guinness World Record for Longest Storytelling Session at Jamaâ el Fna

Marrakech, once again, showcased its cultural brilliance by making its mark in the Guinness World Records. The city hosted the longest storytelling session ever recorded, lasting 80 hours and 35 minutes. This remarkable feat took place during the International Storytelling Festival of Marrakech, held......

Morocco surpasses tourism goals as visitor numbers reach 17.4 million

Morocco has achieved a remarkable milestone in its tourism sector, welcoming 17.4 million visitors in 2024, exceeding its 2026 target two years ahead of schedule. Head of Government Aziz Akhannouch announced these figures during a parliamentary session focused on tourism policy. The country experienced......

Morocco and UN Tourism forge stronger ties to advance sustainable tourism and global partnerships

Morocco and the United Nations World Tourism Organization (UNWTO) have reaffirmed their commitment to fostering sustainable tourism and strengthening international cooperation during a high-level meeting in Rabat. Moroccan Foreign Minister Nasser Bourita and UNWTO Secretary-General Zurab Pololikashvili......

Discover 6 breathtaking mountain hikes to enhance your African safari adventure  

From the towering heights of Mount Kilimanjaro to the mystical Rwenzori Mountains, Africa’s peaks offer unparalleled opportunities for adventure, stunning vistas, and unforgettable encounters with nature and wildlife.   For those seeking a break from the digital world, an African safari is......

Ryanair expands horizons with new route to Rabat

Ryanair has unveiled its ambitious summer 2025 schedule, announcing 123 flights, including a brand-new route connecting Dublin and Rabat, Morocco. This expansion highlights the airline’s growing focus on Morocco, catering to increasing international and domestic travel demand. The route to Rabat......

Shaping the Future of Tourism: Marrakech Hosts Innovation & Investment Conference

Marrakech is set to host the International Conference on Technological Innovation and Tourism Investment on January 28, 2025. This event, organized by the Moroccan Society of Tourist Engineering (SMIT) and the Ministry of Tourism, Handicrafts, and Social Economy, in close collaboration with UN Tourism,......

Morocco’s rural tourism initiative aims to boost local economies and showcase hidden gems

In a bold move to diversify its tourism offerings and highlight the nation’s rich cultural tapestry, Morocco’s Ministry of Tourism has unveiled an ambitious plan to transform 16 rural villages into vibrant tourist destinations. With a budget of MAD 188 million ($18.5 million), the initiative......

Kenya Eases Travel Rules for Africans, Morocco Among Key Beneficiaries

In a significant move toward fostering continental unity, Kenya has announced the removal of visa requirements for travelers from most African countries, marking a pivotal step in enhancing regional integration and tourism. This decision, part of a broader trend across the continent, underscores Africa’s......

Morocco shines at FITUR 2025: ONMT highlights tourism potential and strategic partnerships

Madrid, Spain – The Moroccan National Tourism Office (ONMT) is making waves at the 45th International Tourism Fair (FITUR), held in Madrid from January 22 to 26. As the second-largest tourism fair globally, FITUR brings together industry professionals from around the world, and Morocco’s......

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