Events
In Casablanca, the 2026 Love Brand Ceremony, organized as part of Les Impériales Week, confirmed a strong trend: the most loved brands are those that are deeply integrated into everyday routines. At the top of the Personal Care category, Signal outperforms Clear and Nivea, demonstrating a relationship......
In Casablanca, the fifth day of Les Impériales Week 2026 is shaping up to be a pivotal moment, at the crossroads of strategic reflection and the celebration of excellence. Between intensive working sessions in the morning and a grand gala evening to close the day, this April 3 fully embodies the......
In Casablanca, the closing ceremony of Les Impériales Week 2026 marked a highlight for the entire ecosystem of communication, marketing, and media. Between recognition of careers, intergenerational transmission, and international openness, this edition confirms the maturity of a sector undergoing......
In Casablanca, the fourth day of Les Impériales Week 2026 serves as a pivotal moment in the scientific program. Designed as a consolidation sequence, it marks the transition from analytical reflection to a more operational approach, bringing together experts, advertisers, and creatives around......
In Casablanca, Les Impériales Week 2026 once again honored the brands that shape the collective imagination of Moroccans. Among them, Inwi stands out as one of the most emblematic players, occupying first place in the Telco & Tech category, while also topping the Moroccan Love Brand ranking. A......
A major event in the marketing and communication ecosystem in Morocco, Les Impériales is being held this week in Casablanca, bringing together decision-makers, agencies, advertisers, and creatives around the challenges reshaping the industry. It is in this context that Amine Bennis, President......
In a context where the advertising industry is seeking to redefine its contours, the intervention of Jalal Hajjou, Founder & CEO of Optimum Marketing Group, stands as both a warning signal and an invitation to action. This statement was delivered as part of Les Impériales, a benchmark event......
The city of Marrakech will host a new edition of the university theatre festival from April 7 to 9, bringing together student talent from across the country. Organized by Cadi Ayyad University, the event aims to highlight the role of theatre as a platform for expression and critical thinking. Held under......
A highlight of Les Impériales Week 2026, the Love Brand Ceremony brought together agencies, advertisers, creatives, and media in an atmosphere that was both professional and friendly, honoring the brands that succeed in creating a strong emotional bond with Moroccan consumers. A structured study......
On the occasion of Les Impériales 2026, a workshop led by the firm Com and Talk, and co-presented by Dounia Sekkat, Associate Director at Com and Talk, and Hamza Fqih Berrada, left a strong impression by making a clear observation: press relations are no longer just about visibility, but are now......
The Timeless Festival by URadio has announced the first major artists for its 2026 edition, signaling a strategic shift toward international scale. The event will take place from May 14 to 16 at Anfa Park in Casablanca, expanding to a three-day format designed to increase audience engagement and cultural......
The Future Leaders Challenge Morocco 2026, held on March 30 and 31 in Rabat, marked a turning point in how the country develops talent for the hospitality and tourism sector. Hosted at The View hotel, the event brought together students, academic institutions, industry executives and public officials......
For this third day of Les Impériales Week 2026, the program confirms the growing momentum of exchanges and reflections initiated since the beginning of the event. Through the Wednesday Workshops, this day follows a logic of deepening, offering collaborative formats designed to produce concrete......
-
19:00
-
18:45
-
18:30
-
18:15
-
18:00
-
17:45
-
17:30
-
17:15
-
17:00
-
16:45
-
16:30
-
16:15
-
16:00
-
15:45
-
15:30
-
15:15
-
15:00
-
14:45
-
14:30
-
14:15
-
14:14
-
14:00
-
13:52
-
13:45
-
13:37
-
13:30
-
13:20
-
13:15
-
13:05
-
13:00
-
12:47
-
12:36
-
12:30
-
12:10
-
12:00
-
11:48
-
11:36
-
11:30
-
11:15
-
11:06
-
10:42
-
10:20
-
09:58
-
09:40
-
09:27
-
09:24
-
09:09
-
08:45
-
08:30
-
08:13
