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business investment deal

Moroccan Water Company Enhances Executive Skills through Elite Spanish University Partnership

Monday 30 September 2024 - 13:48
Moroccan Water Company Enhances Executive Skills through Elite Spanish University Partnership

Les Eaux Minérales d'Oulmès, Morocco's leading producer and distributor of bottled water, has announced a groundbreaking partnership with IE University in Madrid, Spain. This collaboration aims to enhance the skills of the company's executive leadership through a tailored program called "LEMO General Management Program."

The partnership, formalized in a signing ceremony in Madrid, was attended by key figures including Miriem Bensalah Chaqroun, Deputy CEO of Les Eaux Minérales d'Oulmès, Santiago Iñiguez de Onzoño, Executive President of IE University, and Her Excellency Karima Benyaich, Ambassador of His Majesty the King to Spain.

The program is designed to equip multiple generations of senior executives at Les Eaux Minérales d'Oulmès with cutting-edge expertise in global strategy, digital transformation, and sustainability. This initiative underscores the company's commitment to fostering leadership capable of navigating complex economic, environmental, and societal challenges.

Miriem Bensalah Chaqroun emphasized the program's alignment with the company's mission as a responsible Moroccan enterprise, stating, "This partnership with IE University supports our teams in their commitment to sustainable and responsible growth."

Santiago Iñiguez de Onzoño expressed his enthusiasm for the collaboration, noting the program's focus on developing the managerial skills of Les Eaux Minérales d'Oulmès' executive teams. He also acknowledged Miriem Bensalah Chaqroun as one of the most respected figures in the business world.

This partnership reflects Les Eaux Minérales d'Oulmès' dedication to nurturing national talent and fostering a culture of excellence and sustainability. The company's commitment to employee development is evident in its recent accolades, ranking first in Best Places To Work Morocco and third in Africa.

IE University, known for its transformative educational approach, prepares students to make significant societal impacts. The institution cultivates an environment of continuous learning, innovation, and cutting-edge research, shaping active and engaged citizens within a supportive international community.

Les Eaux Minérales d'Oulmès, a subsidiary of the Holmarcom Group, has been a pioneer in the Moroccan bottled water industry for over 90 years. The company has expanded its operations to sub-Saharan Africa through its subsidiary E.T.E. in Benin. Committed to sustainable and responsible growth, Les Eaux Minérales d'Oulmès is a member of the United Nations Global Compact and holds several national and international CSR labels, including the prestigious "CSR Committed" label at the 'exemplary' level according to ISO 26000 standards.

This partnership between Les Eaux Minérales d'Oulmès and IE University marks a significant step in the company's ongoing efforts to invest in its human capital and maintain its position as an industry leader in Morocco and beyond.


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