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Coca-Cola Maroc crowned as consumers' favorite beverage brand

Coca-Cola Maroc has secured a major accolade by winning first place as the most beloved brand in the beverage category at the Love Brand Ceremony 2025. This prestigious event, held during Les Impériales Week 2025 in Casablanca, highlights the strong and genuine bond the brand has built with Moroccan......

Mustapha Swinga honored as one of Morocco’s most beloved influencers

In a celebration of Morocco's most cherished brands and personalities, the Love Brand Ceremony held during Les Impériales Week 2025, recognized the remarkable influence of digital creators. Among the standouts was Moroccan YouTuber Mustapha Swinga, who ranked in the Top 3 of the nation’s......

BIMO secures top 3 spot among Morocco's most-loved food brands

The iconic Moroccan biscuit brand BIMO, owned by Mondelez Maroc, has earned a coveted position in the top three of Morocco's most-loved food brands. This recognition was awarded during the prestigious Love Brand Ceremony, held as part of Les Impériales Week 2025. Based on the annual study......

Burger King Morocco earns spot as a top "love brand" in fast food

Burger King Moroc has been honored as the third most beloved brand in the fast-food sector during the prestigious Love Brand Ceremony, a highlight of Les Impériales Week 2025. This recognition underscores the deep connection Moroccan consumers have with the brand, which has emerged as one of the......

Inwi named Morocco’s favorite telecom brand in 2025

The 2025 edition of the Love Brand study, conducted by Imperium, has once again highlighted the brands most cherished by Moroccans. Unveiled during the Love Brand Ceremony, part of Les Impériales Week 2025, the study crowned Inwi as the top brand in the Telecommunications and Technology category.......

Danone tops Morocco’s most-loved food brands in 2025

During the recent Love Brand Ceremony, held as part of Les Impériales Week 2025, the results of the Love Brand study highlighted the most cherished brands among Moroccan consumers. Danone emerged as the leading brand in the "Food" category, reaffirming its pivotal role in the daily lives......

Achraf Hakimi: A national icon and Morocco’s most beloved figure in 2025

The 2025 edition of the Love Brand study has unveiled an undeniable trend: Achraf Hakimi is the most cherished personality among Moroccans. Announced during the Love Brand Ceremony held on Wednesday, January 29, as part of Les Impériales Week 2025, this ranking highlights the Moroccan public’s......

Love Brand 2025: Morocco’s favorite brands and personalities revealed

The long-awaited results of the Love Brand study have been unveiled during the Love Brand Ceremony on Wednesday, January 29, 2025, as part of Les Impériales Week 2025. This research highlights the most beloved brands, personalities, and influencers among Moroccans. Conducted by Imperium, the......

Morocco’s favorite brands celebrated at Love Brand soirée in Casablanca

Casablanca is set to host the much-anticipated Love Brand Soirée this Wednesday, January 29, 2025, as part of the 8th annual Les Impériales Week. Held at the prestigious Carré d'Or, this event will shine a spotlight on the most cherished brands and personalities in Morocco, as......