Love Brand | La Cigogne among the favorite brands in 2025

Each year, the Love Brand ceremony stands as one of the flagship events of Les Impériales. More than a simple ranking, it serves as a true barometer of Moroccan consumers’ attachment to their favorite brands. The 2025 edition once again confirmed this by revealing the companies that hold a privileged place in consumers’......

Love Brand | Fatehi Nora among the favorite public figures in 2025

Every year, Love Brand highlights public figures who occupy a unique place in the collective imagination. In 2025, the ranking confirmed the growing influence of Fatehi Nora, whose popularity extends far beyond the film industry to permeate Moroccan popular and media culture. Love Brand 2025: revealing insights Conducted by the research......

Morocco to launch electronic health claims pilot in Kenitra

QR coded prescriptions and digital claim forms to anchor nationwide CNSS reform Morocco is preparing a major transformation in the administration and financing of healthcare, with the city of Kenitra selected to host the first live deployment of a fully electronic health claim system starting at the end of March 2026. The pilot project, centered......

Lagouira set to become the “Maldives of Morocco” with landmark marina development

A major coastal transformation is taking shape in Lagouira, as plans advance for a large-scale marina project designed to reposition the southern Moroccan city as a premier luxury destination. Backed by a strategic partnership between Morocco and the United Arab Emirates, the initiative signals a bold ambition to turn Lagouira into what some......

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