Keywords: Dacia
Renault is strengthening Morocco's role within its global manufacturing network, increasingly allocating production of new vehicle models to the North African country as the company seeks to improve efficiency, lower costs and accelerate its industrial transformation. The strategic shift reflects......
Renault delivered nearly 1.2 million vehicles worldwide during the first six months of 2026, reporting broadly stable sales despite softer demand in its core European market, while highlighting the growing commercial success of its latest electric models. The French automaker recorded a 0.4% year-on-year......
Dacia introduces the Jogger Hybrid 155 in Morocco, expanding its family car lineup with a stronger and more efficient electrified engine. The model targets drivers seeking lower fuel use without losing seating capacity or everyday practicality. The new powertrain combines a 1.8-litre petrol engine producing......
Dacia Maroc renews its commitment to the Rallye Aïcha des Gazelles for a fifth year and becomes the official sponsor of the new crossover category. The 35th all-women race runs from March 27 to April 11 across Moroccan desert dunes and tracks. Over 200 teams navigate using only maps and compasses......
M-Automotiv, Morocco's leading automobile distributor, has launched a new showroom for Renault and Dacia brands in the Hay Riad district of Rabat. The facility spans 1,000 square meters at Espace les Lauriers on avenue Mehdi Ben Barka. It offers a modern customer experience aligned with international......
Renault’s new CEO, François Provost, has initiated a major reshuffle of the company’s executive leadership, effective Monday, September 1, aiming to accelerate growth and improve commercial efficiency across the brand portfolio. A new role of Chief Growth Officer has been created to......
The Dacia Sandero emerged as Europe’s best-selling car in 2024, with over 300,000 units registered across the continent, according to automotive publication Diariomotor. Notably, the majority of these vehicles are manufactured in Morocco, positioning the country as a pivotal player in Europe’s......
Dacia Morocco introduces the new generation of the Dacia Spring, the 100% electric city car that led Morocco’s EV sales in 2024. With a refreshed design, upgraded features, and a more powerful engine, the new Spring continues to fulfill its mission: making electric mobility accessible to all. The......
In the face of a crippling economic crisis and the erosion of purchasing power, a disturbing trend has emerged among automotive companies in Morocco. Prominent players such as Auto Hall Maroc, Renault Maroc, Dacia, and Peugeot have adopted pricing strategies that can only be described as cynically exploitative. These......
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