M-Automotiv opens new Renault and Dacia showroom in Rabat
M-Automotiv, Morocco's leading automobile distributor, has launched a new showroom for Renault and Dacia brands in the Hay Riad district of Rabat. The facility spans 1,000 square meters at Espace les Lauriers on avenue Mehdi Ben Barka. It offers a modern customer experience aligned with international standards for both brands.
The showroom displays full ranges of Renault and Dacia vehicles. It serves as a space for discovery, advice, and support. The setup highlights innovation, design, and affordability central to the brands.
This marks M-Automotiv's 29th sales outlet nationwide. The Rabat location strengthens regional coverage and client proximity amid rising market demand.
Souhail Houmaini, the company's managing director, stated the expansion goes beyond network growth. He said it aims to deliver modern, accessible spaces matching brand standards. He called Rabat a key region for the group.
The move fits M-Automotiv's proximity strategy and supports strong sales growth. The company posted a 28 percent sales increase in 2025 over 2024. That result shows trust from Moroccan car buyers.
M-Automotiv has won Service Client of the Year for three straight years. The award recognizes team expertise and client-focused processes. It covers reliable support for Renault and Dacia customers at every step.
The new outlet reinforces the group's goal of top-tier automotive service through quality, proximity, and industry passion.

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