Keywords: Creativity
In the vibrant city of Marrakech, a sweet and intense competition unfolded as African pastry masters gathered to showcase their skills and creativity in the art of pastry-making. The event, which brought together the crème de la crème of the African pastry world, was a true celebration......
Morocco is set to celebrate its young innovators and entrepreneurs with the "Prix Maroc Jeunesse" (Morocco Youth Prize), a prestigious award program launched by the Ministry of Culture, Youth, and Communication. This initiative aims to ignite a spark of creativity and competition among the......
Tetouan is set to dazzle from August 22 to 24 as it hosts the 12th edition of the Festival Voix de Femmes, a vibrant celebration of women's artistic expression. After a pandemic hiatus, the festival returns with a diverse and exciting lineup. Under the theme “Women: Essential Partners for......
In a culinary landscape once dominated by the aromas of couscous and tagines, a new gastronomic phenomenon is captivating Moroccan households: the rise of noodles. Long confined to Asian kitchens, noodles are gaining unprecedented popularity in Morocco, captivating families with their affordability and......
Have you ever found yourself on the couch, aimlessly scrolling through Instagram stories you've already seen, and wondered, “Is this all there is?” Boredom, the persistent itch you can’t quite scratch, the nagging lull that feels like a gray cloud hanging over your head might seem......
Optimum Marketing Group has achieved yet another milestone in its illustrious journey, securing its fifth consecutive award for groundbreaking creativity. Following a double triumph at the African Cristal Festival in December 2023, Optimum maintains its winning streak with another accolade at 'Les......
The curtain fell on the highly anticipated 7th edition of "Les Impériales" annual gathering in Casablanca, celebrating marketing and advertising excellence in Morocco. The glitzy event saw several prizes and tributes handed out, shining a light on the talent and innovation of Moroccan......
Casablanca, a genuine cultural and economic crossroads of Morocco, found itself at the heart of discussions during the recent Les Impériales 2024 session. In the opening of this prestigious event, Nabila Ramli, Mayor of Casablanca, underlined in her official address that the white metropolis is......
TikTok reverberates with laughter, establishing itself as a kingdom of comedy. Hashtags such as #funny and #comedy have amassed a staggering six trillion views, highlighting users' insatiable appetite for humor on this platform. The unique formats and trends on TikTok shape a distinct humor ecosystem......
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