Keywords: COMMUNICATION
During its annual "LI Ftour 2025" event held on March 13 in Casablanca, the Association Les Impériales unveiled the first insights from the 2035 Prospective Study. This strategic initiative aims to anticipate the transformations in Morocco’s marketing, communication, media, digital,......
In a troubling development, the Moroccan government has issued a warning regarding a fraudulent account on X (formerly Twitter) impersonating Prime Minister Aziz Akhannouch. This fake account has been promoting a fictitious Moroccan cryptocurrency, raising alarms about the increasing sophistication of......
The holy month of Ramadan, known for its spirit of sharing and reflection, sets the perfect backdrop for the 13th edition of LiFtour, organized by the Association Les Impériales. Scheduled for Thursday, March 13, 2025, in Casablanca, this event has become a key reference for professionals across......
During Les Impériales Week 2025, held from January 27 to February 2 in Casablanca, Marcom Edge once again showcased its prominence in Morocco’s communication and marketing sector. The event, themed "The Paradigm Shift – Business. People. Tech.", highlighted the transformative......
The 8th edition of Les Impériales Week concluded on Friday, January 31, in Casablanca, marking the end of a dynamic week filled with discussions, insights, and celebrations centered on the latest trends in marketing, communication, digital innovation, media, and events. Held under the theme "The......
The 8th edition of Les Impériales Week concluded on a high note Friday evening in Casablanca, honoring the most innovative and impactful campaigns in communication, marketing, media, and digital through the prestigious "Les Étoiles" awards. A ceremony spotlighting innovation......
The relationship between Morocco and Spain continues to grow, with expanding collaborations in various sectors. The Spanish government has recently pledged substantial funding to improve key infrastructure, including the enhancement of access to the Port of Algeciras and the feasibility study for an......
During the 8th edition of Les Impériales Week, Anouar Sabri, founding president of the association Les Impériales, unveiled the event’s innovative new direction. This year’s edition stood out with a reimagined approach designed to deliver diverse experiences tailored to the......
A poignant homage to a legend of Moroccan audiovisual arts The closing ceremony of "Les Impériales Week 2025" was marked by a deeply emotional moment as a tribute was paid to Naima Lamcharki, a towering figure in Morocco’s artistic and communication landscape. Her monumental contributions......
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