Morocco emerges as candidate to host the Finalissima between Spain and Argentina

Morocco has reportedly entered the race to host the upcoming Finalissima, a high-profile match that pits the champions of Europe against the champions of South America. The anticipated clash between Spain and Argentina could be relocated due to ongoing tensions in the Middle East that may affect the original host country, Qatar. The......

Love Brand | Wafa Assurance among consumers’ favorite brands

In sectors where trust forms the foundation of the relationship with the public, consumer preference becomes a strategic indicator. The Love Brand study, unveiled during the Les Impériales event, highlights the brands that have successfully built a lasting connection with Moroccans. In the insurance sector, Wafa Assurance distinguished......

Love Brand | Hakim Ziyech among Moroccans’ favorite public figures

Each year, the Love Brand ranking unveiled during the Les Impériales event maps out the brands and personalities most present in the minds of Moroccans. The 2025 edition confirms the prominent role of sports figures in the collective imagination, with Hakim Ziyech ranking among the most cited personalities by respondents. Love Brand......

Floods in Morocco: red berry producers severely affected

Recent severe weather conditions have caused widespread flooding in northern Morocco, with agricultural producers—particularly those cultivating red berries—reporting significant damage in the Loukkos region. Heavy rainfall in recent days has led to rising water levels and flooding in several areas, exceeding the storage......

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