Tobacco use and sales continue to decline in France

Wednesday 27 May 2026 - 10:00

Tobacco consumption and legal sales continue to fall in France, according to recent data from the French Observatory for Drugs and Addictive Trends (OFDT), reflecting a long-term decline in smoking across the population.

In 2025, cigarette and tobacco sales through licensed tobacconists dropped by 8.2% compared with the previous year. Overall volumes reached around 30,000 tonnes, continuing a steady downward trend observed over the past decade. Despite this decline, total revenue from tobacco products remained relatively stable at around €18.4 billion, largely due to price increases.

The decline is linked to changing consumer habits, especially among younger generations. Daily smoking among adults aged 18 to 75 has fallen to historically low levels, while youth smoking has decreased dramatically over the past decade. However, the use of electronic cigarettes continues to rise among young people.

Health authorities note that France now belongs to a small group of countries where daily smoking rates have dropped below 5%, marking a significant public health milestone. At the same time, the use of nicotine replacement therapies has increased, indicating a growing effort to quit smoking.

Illegal tobacco trade remains a concern, with France still considered a key market for smuggling and transit routes across Europe. Customs authorities have reported increased seizures, highlighting ongoing challenges in combating illicit tobacco distribution.

Experts suggest that higher taxes, public awareness campaigns, and stricter regulations have all contributed to the steady decline in smoking rates nationwide.