The Halal Dating Dilemma: Morocco's 'MaaQool' App Sparks Controversy

A new dating app called "MaaQool" has ignited heated debate in Morocco. Launched by digital activist Ilyass Lakhrissi, known online as "Sheikh Sar," the app markets itself as a "halal" platform for Moroccan singles seeking marriage and family. However, critics argue that the app exploits religion for profit and reinforces outdated marital traditions.

MaaQool operates on a subscription-based model, charging men 300 dirhams for 100 days of access, while women pay 100 dirhams for the same period. This pricing structure, along with Lakhrissi's claim that he can monitor private user conversations to "avoid seclusion between the two parties," has raised concerns about privacy and the potential misuse of sensitive personal data. The app requires users to provide detailed personal information, including photos, marital status, and skin color.

While the concept of a dating app with Islamic values is not new, drawing from popular predecessors like Tinder, MaaQool's approach of screening users based on income, health status, and physical characteristics has been criticized as regressive. Islamic scholars, including Mohamed Abdelouahab Rafiqui, have voiced strong objections, accusing the app of promoting harmful practices such as child marriage and gender discrimination, while giving a religious cover to these practices.

Despite the controversy, MaaQool has garnered support from some who believe the app meets a demand for a culturally appropriate dating platform. They see the criticism as an indication of the app's success and relevance. However, for many Moroccan Muslims, the app's approach represents a troubling contradiction: an attempt to modernize technology while reinforcing patriarchal marriage customs in the name of tradition.

As the debate continues, MaaQool raises important questions about the intersection of religion, privacy, and gender dynamics in the digital age. It underscores the need for careful consideration of the ethical implications of new technology and the role of religious tradition in a rapidly changing society.