The Daily Press Review of Friday, January 5, 2024
AL BAYANE
Kabisou
The Chinese app TikTok finds itself amidst numerous controversies in Morocco. Some of its content is accused of breaching ethical boundaries by promoting unhealthy practices. Calls to ban the app are increasing to protect the younger audience. A comprehensive awareness campaign is deemed necessary to address this issue.
AUJOURD'HUI LE MAROC
KFC Continues its Expansion in Morocco
The fast-food chain KFC has recently opened several new restaurants in the country. The company is also introducing a customizable "My Bucket" option. Established since 2001, KFC actively contributes to creating local jobs and economic dynamism. With over 800 positions created, the brand reaffirms its commitment to the Moroccan market.
LE MATIN DU SAHARA
Bancassurance Comes Out on Top
In 2022, the bancassurance sector collected a record 18.3 billion dirhams in insurance premiums, surpassing brokers for the first time. Driven by major banks, bancassurance records double-digit growth, solidifying its predominant position in the Moroccan insurance market.
Les Inspirations Eco
Volvo Unveils its Future Electric Sedan ES90
Scheduled for 2025, the ES90 will succeed the S90 with a 100% electric motor. More spacious and taller, it will have a large battery for a range exceeding 600 km. This large sedan will strengthen the high-end electric range of the Swedish manufacturer.
LIBERATION
Two Moroccan Critics Honored in Sharjah
Anouar Benaich and Hussain Bennada were respectively awarded the 2nd and 3rd place of the Sharjah Prize for Arabic poetic criticism. This distinction will be presented to them at the upcoming Festival of Arabic Poetry, which will celebrate Arabic literature.
L'OPINION
Casablanca... Towards Improving Citizens' Healthcare
The Mohammed VI Foundation has signed a partnership with Roche Maroc to accelerate medical research through personalized medicine. This agreement also aims to strengthen the capacities of healthcare professionals and ensure equitable access to innovative therapies for Moroccan citizens.