Keywords: Axa
AXA Assurance Maroc has strengthened its executive team by appointing Samya El Kyas as Marketing and Brand Director. This appointment reflects the company’s ongoing strategy to enhance its brand positioning and drive a comprehensive transformation of its operations and customer engagement. Samya......
Beyond mere recognition, some brands succeed in building a genuine emotional connection with consumers. This is precisely what the Love Brand study, presented during the major event Les Impériales, measures, identifying the most appreciated brands in Morocco. In the insurance sector, Axa Assurance......
Rabat Business School (RBS), a leading institution within the International University of Rabat (UIR), has joined forces with AXA Services Maroc to bridge the gap between academia and the labor market, fostering employability for young Moroccan graduates. The partnership was formalized during a recent......
AXA Assurance Maroc has announced the appointment of Gilles Fromageot as the new Chief Executive Officer of AXA Morocco and the AXA CIMA regions, which include operations in Cameroon, Côte d’Ivoire, Gabon, and Senegal. The appointment, pending regulatory approvals, is set to take effect on......
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