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Mercedes Unveils Europe's Most Advanced Battery Recycling Facility with 96% Recovery Rate

Mercedes-Benz has inaugurated Europe's first integrated mechanical-hydrometallurgical battery recycling facility in Kuppenheim, Germany, marking a significant advancement in sustainable automotive manufacturing. This multi-million euro investment establishes a closed-loop battery recycling system,......

Mercedes-Benz: Elegance and Innovation at Caftan Week 2024

In a harmonious convergence of automotive excellence and cultural artistry, Mercedes-Benz, represented in Morocco by Auto Nejma, takes center stage as the official sponsor of Caftan Week 2024. Set to unfold in the enchanting city of Marrakech from May 9th to 12th, 2024, this prestigious event will be......

Premium Marques Shine as Moroccan Auto Market Faces Turbulence

In 2024, Morocco's automotive sector experienced some turbulence, with domestic new car sales dipping by 0.71% year-over-year through April. Despite this downturn, the luxury vehicle segment has shown remarkable resilience, defying broader market headwinds. Data from the Association of Automobile......

Automotive Sales: 48,948 Units Sold by End of April 2024

New car sales in Morocco reached 48,948 units during the first four months of 2024, representing a slight decline of 0.71% compared to the same period in 2023, according to the Moroccan Association of Automotive Importers (AIVAM). In terms of segments, new registrations for passenger vehicles (PV) decreased......