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Keywords: Market expansion
The franchise sector in Morocco is experiencing remarkable growth, with a consistent 25% annual increase that has caught the attention of international investors, according to Industry and Trade Minister Ryad Mezzour's announcement in Casablanca on Wednesday. Speaking at the Morocco Franchise Exhibition......
Unilever has inaugurated its new offices at Casablanca Finance City (CFC), marking a significant expansion of its presence in Morocco. This strategic move builds upon the company's century-long history in the country and demonstrates its ongoing commitment to the North African market. The establishment......
African nations are poised for significant economic transformation through the African Continental Free Trade Area (AfCFTA), with projections showing a potential 7% increase in continental GDP by 2045, equivalent to $450 billion in growth. The initiative aims to create a unified market across 54 states......
Tata Motors, a prominent name in Morocco’s professional vehicle market since 2021, is positioning itself for significant growth under the leadership of Ismail Amarti. Global International Motors, the brand’s exclusive distributor in Morocco, announced Amarti’s appointment as Managing......
Morocco's state phosphate company OCP has announced an ambitious MAD 139 billion ($14 billion) investment plan spanning 2025 to 2027, marking a significant expansion of its operations and sustainability initiatives. According to a recent report from the Ministry of Economy, the investment will be......
In a strategic move to expand its global presence, Spanish dairy company Pascual has identified Morocco as a key market for increasing its international sales. Currently exporting to 52 countries, the firm aims to boost its foreign revenue from €57 million to €100 million. Recent reports indicate......
In a significant initiative aimed at fostering innovation and growth, Glovo, the on-demand delivery service, has invited eight representatives from promising Moroccan startups to its headquarters in Barcelona for an immersive experience. This program, known as the Glovo Startup Lab, is supported by the......
The Spanish company Conterol, a renowned provider of industrial control equipment, has made a significant move by establishing its Moroccan subsidiary, aptly named "Conterol Maroc." This strategic expansion aims to solidify the company's presence in the North African market, particularly......
Morocco's agricultural sector has achieved a remarkable milestone during the 2023-2024 season, with blueberry exports reaching unprecedented levels. According to a report from EastFruit, the North African nation has set a new record in blueberry shipments, marking a robust expansion in both volume......
