News
Royal Air Maroc (RAM) is mobilizing an exceptional airlift to enable Moroccan supporters to follow the Lions of the Atlas during the Round of 16 of the 2026 World Cup. Following the national team's qualification, the airline announced a special program that includes 12 additional flights between Casablanca......
Royal Air Maroc has officially launched its first direct air route between Casablanca and Los Angeles, marking a major milestone in air connectivity between Africa and the west coast of the United States. The inaugural flight departed from Mohammed V International Airport in Casablanca at 04:00 local......
In Casablanca, the communication ecosystem is preparing for one of its major annual highlights with the opening of Les Impériales Week 2026. Today, the Megarama Casablanca hosts the Showreel, an inaugural sequence that has become strategic for analyzing the evolution of......
On Monday, March 30, 2026, at Megarama Casablanca, the Showreel will kick off Les Impériales Week 2026, with the traditional projection on the big screen of all the campaigns competing for the “Les Étoiles” Awards, a benchmark distinction recognizing the best advertising creations......
Guest on the evening news “Infos soir” on 2M, Anouar Sabri, founding president of the association Les Impériales, unveiled the outlines of the ninth edition of Les Impériales Week, scheduled from March 30 to April 5 in Casablanca. Over the years, this event has established itself......
After several days of major disruptions to air travel across the Middle East, Morocco has begun repatriating its citizens who were stranded abroad following widespread airspace closures linked to regional tensions. A special repatriation flight operated by Royal Air Maroc landed at Mohammed V International......
In Casablanca, the LiFtour organized as part of Les Impériales Week brought together several players from Morocco’s marketing, communication, and media ecosystem. This gathering, part of the preparations for the next edition of the event, serves as a platform for exchanges between agencies,......
In Casablanca, the LiFtour meeting, organized as part of Les Impériales Week, brought together marketing, communication, and media professionals for an exchange focused on advertising dynamics during the month of Ramadan. This initiative is part of the series of events that shape Morocco’s......
During a Ftour gathering that brought together professionals from the marketing, communication, and media sectors, the Les Impériales association officially launched the momentum for Les Impériales Week 2026. Organized in a spirit of conviviality, the meeting brought together different......
The Association Les Impériales unveiled the main orientations of the 9th edition of Les Impériales Week (LiWeek 2026) during the traditional Li Ftour 2026, held on March 3 in Casablanca. Organized under the High Patronage of HM King Mohammed VI, the upcoming edition will take place from......
During the latest edition of Les Impériales, the results of the Love Brand 2025 study confirmed the growing influence of content creators in the Moroccan media space. Among the distinguished profiles, El Wahabi Reda emerged as one of the most cited digital figures by respondents. Love Brand 2025:......
Each year, the Love Brand ceremony stands as one of the flagship events of Les Impériales. More than a simple ranking, it serves as a true barometer of Moroccan consumers’ attachment to their brands. The 2025 edition once again confirmed this dynamic, highlighting the companies that hold......
Every year, Love Brand highlights public figures who hold a unique place in the collective imagination. In 2025, the ranking confirmed the growing influence of Bounou Yassine, whose popularity extends far beyond sports, reaching into cultural and social spheres. Love Brand 2025: A study with revealing......
