Events
In a context where the advertising industry is seeking to redefine its contours, the intervention of Jalal Hajjou, Founder & CEO of Optimum Marketing Group, stands as both a warning signal and an invitation to action. This statement was delivered as part of Les Impériales, a benchmark event......
The Timeless Festival by URadio has announced the first major artists for its 2026 edition, signaling a strategic shift toward international scale. The event will take place from May 14 to 16 at Anfa Park in Casablanca, expanding to a three-day format designed to increase audience engagement and cultural......
On the sidelines of the major event Les Impériales 2026, Abdellah Deguig, member of the Economic, Social and Environmental Council (CESE), shared with Walaw an in-depth analysis of the challenges related to the cultural economy in Morocco. A statement that highlights the need for strategic structuring......
In Casablanca, the opening of the ninth edition of Les Impériales Week stood out as a moment of reflection on the future of the communication industry. Addressing industry professionals, Anouar Sabri delivered a dense speech structured around a clear observation: the ongoing transformation requires......
On the occasion of the launch of the ninth edition of Les Impériales Week in Casablanca, Aissam Fathya shared, in a statement, the key highlights of an event that confirms its strong foothold in the Moroccan professional landscape. A launch under the banner of Moroccan creativity As tradition......
On the occasion of the launch of the ninth edition of Les Impériales Week in Casablanca, Anouar Sabri gave an exclusive statement to Walaw, reflecting on the evolution of an event that has now established itself as a key reference point for marketing and communication professionals in Morocco. A......
In Casablanca, Les Impériales Week 2026 enters its active phase today with an opening day designed as a true anchor point for the entire ecosystem. Held from March 30 to April 5, the event stands as a crossroads where decision-makers, agencies, advertisers, and experts gather to......
The city of Casablanca is set to celebrate the 15th edition of its Heritage Days from April 13 to 19, 2026, under the theme “Casablanca Atlantique.” Organized by Casamémoire, the event continues to grow as a major cultural gathering dedicated to showcasing the city’s......
Casablanca is set to host a milestone event for Morocco’s higher education scene on April 5, 2026, when ISCAE Casablanca stages its first TEDx conference. Held under an official TEDx license, the event will bring the globally recognized talk format to one of the country’s leading business......
After the success of its inaugural edition in 2025, the Timeless Festival by U Radio is returning to Casablanca from May 14 to 16, 2026. Co-produced with Live Studio, the festival will take place in the heart of Anfa Park, aiming to establish itself as the premier intergenerational spring event in the......
Morocco’s marketing and communication sector continues to evolve rapidly as digital technologies and social media reshape how brands connect with audiences. In this changing landscape, the event Les Impériales has established itself as one of the country’s leading professional platforms,......
The 14th edition of Les Impériales Ftour will bring together Morocco’s leading figures in marketing, communication and media on March 3, 2026, as a strategic prelude to the country’s flagship industry gathering later in the spring. Organized weeks ahead of Les Impériales 2026,......
The ninth edition of Les Impériales Week (LiWeek-2026), a landmark event for Morocco’s marketing, communications, and creative industries, is set to take place in Casablanca from March 30 to April 5, 2026, under the High Patronage of His Majesty King Mohammed VI. Organized by the association......
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