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iPhone 18 Pro and the first foldable iPhone: Apple prepares for a spectacular fall 2026

Wednesday 26 August 2026 - 14:49
iPhone 18 Pro and the first foldable iPhone: Apple prepares for a spectacular fall 2026

Apple could experience one of its busiest September months in recent years. While the brand has just unveiled new Mac mini and Mac Studio models, several additional products are expected in the coming weeks, notably the highly anticipated iPhone 18 Pro and iPhone 18 Pro Max. The brand's first foldable iPhone may also make its debut, although its commercial release might come later.

According to the latest available information, Apple is set to hold its traditional iPhone event around September 9, 2026. However, this date has not yet been officially confirmed by the Cupertino firm. MacRumors reports that invitations could be sent out very soon.

An exceptionally busy Apple fall

The announced schedule outlines an exceptional fall for Apple. Two new computers have already been presented: the Mac mini, equipped with new M6 and M5 Pro chips depending on the configuration, and the Mac Studio, offered with M5 Max and M5 Ultra chips. Their launch is set for September 22, with starting prices of $899 and $2,499 in the United States, respectively.

In addition to these two machines, five products are expected around the September presentation: the iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5. This selection brings the total number of new products potentially launching before the end of the month to seven. The first foldable iPhone is not included in this total, as its launch may be delayed.

The iPhone 18 Pro in the spotlight

As expected, the new iPhones are set to be the main event of the keynote. The iPhone 18 Pro and iPhone 18 Pro Max are anticipated as the brand's next high-end models.

Among the rumored upgrades are a A20 Pro chip manufactured using a 2-nanometer process, a more compact Dynamic Island, and a new generation of main camera sensor that may feature a variable aperture. This latter evolution would allow for better control of the amount of light entering the lens and provide more flexibility in photography.

The Pro Max model may benefit from a larger battery and a slightly thicker design. Several reports also indicate a potential price increase, but final prices remain unknown until Apple officially reveals its lineup.

A foldable iPhone priced over $2,000?

The other major novelty could be much more radical. Apple is reportedly preparing its first foldable iPhone, often referred to in leaks as the "iPhone Ultra."

According to information shared by MacRumors, the device would adopt a book format with an external screen of about 5.5 inches and an internal display close to 7.8 inches. Once unfolded, its format could resemble the experience offered by a small iPad.

The design would also have implications for biometric functions. Due to the supposed thinness of the phone, Apple might favor Touch ID integrated into the power button rather than Face ID. The rear camera system would likely be more limited than that of the Pro models, with two lenses rumored in current leaks.

Its price could place it in a very premium category. Some estimates suggest a price range between $2,000 and $2,500, but this is currently just speculation and not an official price communicated by Apple. Availability may also be delayed after the September announcement due to reported production difficulties from various specialized sources.

Apple Watch: performance-focused upgrades

The smartwatches are expected to complement the presentation. The Apple Watch Series 12 and Apple Watch Ultra 4 are both anticipated to feature a new generation of processors and various improvements related to battery life, sports tracking, and health and fitness functionalities.

For Series 12, a version with a ceramic case is also mentioned. The Ultra 4 is expected to maintain its more robust positioning, particularly aimed at outdoor activities. However, the available information remains based on leaks and forecasts, as Apple has yet to officially announce anything regarding these models.

AirPods 5 are also set to make an appearance

The wireless earbuds are not expected to be overlooked. References to the AirPods 5 have been spotted in a recent version of macOS, fueling speculation about an upcoming presentation.

Two versions are being considered: a standard model and a variant equipped with active noise cancellation. Their arrival could coincide with the iPhone refresh, allowing Apple to simultaneously strengthen its audio and mobile ecosystem.

The iPhone launch schedule changes pace

One of the most significant changes does not concern the products that will be presented, but rather those that will not.

Apple is expected to break with its traditional schedule by not launching the standard iPhone 18 in September. The classic model, the iPhone 18e, and the iPhone Air 2 are now anticipated in spring 2027, leaving the fall of 2026 for the more high-end devices.

This strategy would allow Apple to better distinguish its various ranges and focus its September communications on higher value-added devices.

A symbolic event for John Ternus

The September keynote will also have a particular significance in terms of governance. John Ternus is set to take over as CEO of Apple on September 1, 2026, while Tim Cook will become executive chairman. The event dedicated to the new iPhones will thus mark one of Ternus's first major public appearances in his new role.

For Apple, this fall will be doubly strategic: it must inaugurate a new phase in its leadership while presenting a particularly ambitious lineup.

Seven products, or potentially eight

As of today, the most credible scenario suggests seven products will be launched in September: two Macs already announced, two Pro iPhones, two Apple Watches, and the AirPods 5. However, if the foldable iPhone manages to launch within the same timeframe, Apple could ultimately bring this total to eight new products.

One thing remains certain: between the renewal of high-end iPhones, new watches, AirPods, and the potential arrival of a foldable model, September 2026 is shaping up to be a particularly important month for Apple. And if the rumors hold true, the brand could use this fall to profoundly reshape its product calendar and positioning in the premium smartphone market.


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